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Некоторые модули создающие sitemap.xml имеют опцию создавать ссылки без SEO URL, а оставлять их в виде:
index.php?route=product/product&product_id=43

Выгода понятна - можно без особого напряга менять сеошный урл, ссылка на товар всегда будет актуальной.
Правда с перманентным редиректом.
Как к этому относятся поисковики?

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